21 years ago, a lucky soul bought the domain Hillary.com. I highly doubt that this person, whose name happens to be Chuck Nickerson, was thinking that in two decades there would be a Presidential race between Hillary Clinton and Donald Trump. Chuck is the owner of Hillary Software inc and back in 1995 he was probably just thinking, “might as well go grab Hillary.com if no one else is going to.” He’s held on to the domain ever since and it looks like now it’s time to cash in.
We recently spotted a listing on Flippa, an online auction site that specializes in selling domains and websites listing the domain for sale. When we saw that Hillary.com was for sale we were a bit surprised. You would think that Hillary Clinton’s campaign would have at least checked this out prior to the campaign (or even years ago knowing that a run was possible) and reached out to Chuck directly. But no. As you may know, Clinton’s domain address is aptly Hillaryclinton.com.
However you can be sure that people around the world are typing in Hillary.com at least a small portion of the time. The campaign would have been wise to scoop up the domain and create a redirect to her main campaign page. But here we are and Hillary.com is for sale.
Currently there are no bids for the domain on Flippa and the starting bid is $10,000. However there’s a reserve price on the domain. My personal guess is that the reserve price is somewhere in the 6 figures. Here is an unedited email from Chuck that answers all of our most pressing answers:
My full name is Charles HILLARY Nickerson. I founded Hillary Software in February 1985. When we registered our web site as Hillary.com It was in the early days of the Internet. At that time the concept of ‘virtual property’ was pretty new. So to answer your first question we registered our domain because that was our company name.
There is a fairly well known legal article called “Who Owns HILLARY.COM? It’s basically about Cyber squatting. When Hillary Clinton tried to register HillaryClinton.com it was registered to an individual who had registered it but with no business purpose. She sued the owner and they settled for an undisclosed amount It’s a 50 page article. We own Hillary.com because our business is Hillary Software. That should answer your second question. Our many clients have known us and our Email as Hillary.com for several decades. There is a value to the domain Hillary.com just because it’s a 7 letter dot com. Easy to type.
We’re selling Hillary.com because it has become worth more by itself than it is to describe a software company. To ‘unwind’ Hillary.com from our software company identity is about $200,000. Our legal friends would probably call that ‘good will’ developed over 20 years of business use.
We registered www.HillarySoftware.com before Obama was first elected. We did that because we felt the ‘noise level’ around Hillary.com would be huge. During that campaign our Hillary.com traffic increased by an order of magnitude . We even got credit card ‘donations’ ( which we didn’t accept) and we also got several paper checks mailed to us which we forwarded to the Clinton campaign. The same thing is happening now. Actually it’s pretty amusing. So we’re offering the domain for sale just because of its obvious value now. We also own 1-800-HILLARY and have for decades.
Let’s just say the reserve price is higher than our estimated ‘good will value’ of $200,000 ( or better said our cost to disengage from Hillary.com)
When we started investigating the value of Hillary.com we went out and looked at 8 of the largest web property ‘realtors’. We got two written appraisals… One for $170,000 And one for $120,000.
In our ‘travels’ we’ve registered www.hillary.XXX and I think we own www.hillary.asia
On a personal note I have a twin brother. His name is Peter HiLary Nickerson. I was the second twin born, thus Charles HiLLary. I was in Seattle visiting my brother some years ago and was looking at his various advanced degrees displayed on his office wall. I commented that they spelled his name wrong. He laughed… Then we both laughed because I don’t think it ever dawned on us that we got our middle names because of our birth order. My mother had a good sense of humor. It took us 60 years to get the joke.
BTW… I’ve been VERY surprised we haven’t been approached by the Clintons or the Clinton campaign. Www.Hillary.com would and should be extremely valuable especially to Hillary. When you say Hillary anywhere in the world who do you think of… Mrs. Clinton. It’s become a brand. As this election tightens Hillary.com could be used to capture enough additional votes to win an election.
Finally in my conversations with three experienced web real estate brokers they had various observations and I quote
‘forget the election… Www.hillary.com would make a great girls gaming site especially in Japan or China’
‘Www.hillary.com‘ has the most value now’. ( before the November election)
‘The site has a lot of value now… If she gets elected… Who knows’