Simplus Acquires Salesforce Partner CRM Manager

Silicon Slopes-based Simplus, a Platinum Salesforce Quote-to-Cash implementations provider that launched in 2014, has announced the purchase of fellow Salesforce Ventures-backed consulting firm, CRM manager.

The acquisition is Simplus’ fourth Salesforce partner acquisition since receiving Series A funding in Q3 2016 from Salesforce Ventures and other investors. This new acquisition continues Simplus’ expansion trend, which began earlier this year with the purchases of BaldPeak, EDL Consulting, and Basati.

“Because of a number of acquisitions in the Salesforce ecosystem, there is currently a gap in the marketplace between large advisory firms and smaller consultancies,” said Ryan Westwood, CEO of Simplus. “We intend to fill that gap by acquiring top-notch companies, hiring exceptional talent, and expanding our Salesforce services from campaign to cash. We believe the acquisition of CRM manager will help us accomplish these goals.”

Founded in 2005, CRM manager is a leading Salesforce implementation, integration, and consulting partner with offices in Philadelphia, Pittsburgh, and New York City. CRM manager became a Salesforce Ventures Portfolio Company in 2010. The Salesforce-certified consulting team focuses on delivering Salesforce,, and AppExchange solutions.

“I am thrilled to be part of the Simplus Team,” said Andy Atkins, CEO of CRM manager. “As one of the original Salesforce Partners, I wanted to make sure that our over 1,000 clients will receive an additional benefit from our strategic decision to be acquired. Simplus offers not only that same level of customer quality but also particular expertise in the quote-to-cash space.”

This partnership comes on the heels of unprecedented growth for Simplus, a newly minted Certified Platinum Salesforce Partner in Quote-to-Cash implementations.

“We are pleased to see and be a part of the growth happening at Simplus,” said EPIC Ventures Managing Director Kent Madsen.

Simplus recently created 100 new jobs in the U.S. and overseas to address its swift growth and, in the past few months, recruited new Managing Director Suman Konidana and new V.P. of Western Sales Pete Shelton in its aggressive push to recruit prime talent in its growth surge.

Cloud-computing technology is an integral part of contemporary business. Simplus, a Utah-based Platinum Salesforce Partner specializing in Quote-to-Cash implementations, has announced its fourth acquisition of a fellow Salesforce ecosystem partner since Q3 2016.

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