Watch maker are evolving their designs everyday adapt themselves better to changing markets demands. Among the most important market demands that most successful business have to adapt to is the need for new designs. Humans soon get bored when the designs they first fell in love with become common. Moreover, when that happens, whoever gets to offer something new also gets to make the most sales. The only way to counter that is not to wait for your design to get outdated, but to offer new designs periodically after reaching a certain milestone of sales, or a specific period has elapsed. It’s with that in mind that leading watch makers such as H. Moser & Cie make frequent releases of watch models with varying designs each year.
The Dial and Case
Earlier this year, they release the Endeavour Flying Hours at the SIHH 2018. However, the new Endeavour Flying Hours deviates away from their traditional timepiece designs. The design still uses the endeavor case as well as the artistic sunburst dial.
The case is made of white gold and measures 12.3 mm high and 42 mm in diameter, and they signed the crown with an “M.” They have also made use of the wandering hours display design. The design isn’t totally unique but may have borrowed a leaf from brands such as Urwerk and even avant-grade watch designs from other watchmakers.
One that bears the closet resemblance to the use of a “disc display” is the Audemars Piguet Star Wheel. However, there is a distinction in that the Audemars Piguet has a central rotating carriage that spins that hour discs such that they align with the minute track. The Moser Endeavour Flying Hours uses a concept that’s similar to the Urwerk satellite hours that rates the central minutes track and hour discs simultaneously.
The uniquely designed dial has a planetary gear design that’s mounted on wheels, three smaller hour discs set beneath and around the sapphire minutes display. The minutes-mechanism moves the minutes track along a 240-degre arc by means of a rotating disc. To display the hour, an independently rotating hour disc has hour indicators that turn white sequentially, and align with the minutes track.
The Endeavour Flying Hours has a sporty elegance added to its design thanks to the choice of colors and materials. The sunburst’s Funky Blue color that covers the dial and the Kudu strap combine to give the sporty appearance but they are not too bold as to make it a fully casual watch. The Kudu is a wild animal that resembles antelope and resides in Africa. A Kudu’d hide is perceived as more “natural” because it has unique blemishes unlike calf leather.
Moser & Cie chose to use the Calibre C806 on the Endeavour Flying Hours. The Calibre C806 is a joint product of Hautlence and H. Moser & Cie. It has the H. Moser & Cie’s HMC200 as the movement’s base thanks to its 3 days power reserve and the bi-direction winding system. You will also find it interesting that the HM200 has an oscillating weight made of gold, and some of its parts are produced in-house. The parts made in-house include the hairspring that by Precision Engineering, which is a sister company to Hautlence and H. Moser & Cie.
The movement has a decent finish of Geneve lines and beveled edges for its decorations quite reasonable for a watch that doubles up as a casual and official watch. Overall, it gives appearance lets users focus more on its technicalities than the appearance of the movement. You will therefore find you will enjoy most of its beauty simply by looking at it from the front.
You will find that the Endeavour Flying Hours is a perfect combination of excellent craftsmanship and artistry, to create a cleverly designed watch. It gives those who prefer classic watches an opportunity to try something new and unconventional without having to go overboard. However, others may see a shortcoming, in that they may have expected the new complication to receive a new casing, which would have made it stand out. The watch is priced at $32,000, and is a perfect wristwatch for those doing a balancing act between the classic wristwatch design and the modern watch designs. We will keep an eye on the Endeavour Flying Hours to see how deeply it will penetrate the market.