Information relating the business side of the MLB, NFL, NBA, NHL, and other sports categories.
A company will undergo a revamp of its brand may be so that the customers can identify its products better or for the company to communicate its mission with clarity. Whatever the reason, changing a…
As arguably one of the most recognizable sports franchises on the face of the planet, the logo for Los Angeles Dodgers has played an important role in developing its brand. The team started its illustrious…
The Arizona Diamondbacks are the MLB team based in Phoenix, AZ. As MLB franchises go, they are a relatively new one, seeing as how they started up in 1998. With that said, the Arizona Diamondbacks…
They might be called the Los Angeles Angels today, but that has not always been the case. This is one baseball team that has always called the Anaheim area of Los Angeles home, yet they…
The Cleveland Indians have had that name for a very long time. In short, there was a time when the team was called the Cleveland Naps because of the player Napoleon Lajoie, who was often…
No matter how much some people want to change, sometimes they can never move past what they have been holding on to and have come to accept as part of their lives. The Detroit Tigers…
Some people say simplicity is best while others go for sophistication. Maybe that is the reason even fashion varies because one person will opt to go for a simple black dress while another will have…
Knowing what you want and sticking with it helps in making decisions easy. Such is the case for the Cincinnati Reds who have wanted the letter “C” as their logo since the first time they…
They say chase perfection, and you will catch excellence. For the Chicago Cubs, they have been looking for the perfect logo since the 20th century, and after making changes more than 15 times, they have…