Most professional businessmen and women are familiar with LinkedIn. It's a subscription site that is designed to link professionals within a wide variety of industries throughout the world with advertising and a variety of online advantages. The site offers a few different packages that improve access to data, training and useful analytics tools, but the service comes at a price. If you've been considering subscribing to the LinkedIn Premium here's everything that you need to know before making your final decision.
Linkedin was acquired by Microsoft
In February of 2017, the LinkedIn company became a subsidiary of Microsoft and as such the existing datasets have been improved and new ones have been added for subscribers. New features have since been added and what worked well for some is now even better.
What you get with a premium subscription to LinkedIn
You get access to news and trending storylines in various sectors of business. In addition to this, you also have access to a variety of data sets that provide you with useful information about company details, salary and useful statistics that help you make decisions about your own business The messaging interface allows you to contact and converse with professionals who are also registered on the site. This allows you to form useful networks and exchange information with others who are in the same or other industries. Educational resources and courses are also available on the LinkedIn Learning platform. After making the acquisition of Lynda.com they added yet more registered users and news.
What does Premium cost?
LinkedIn offers premium plans with a variety of options. They are available four tiers. The higher paying premium plans grant access to more special features and data. While some don't want to pay the high costs and wonder if it's really worth the cost, there are quite a few who will tell you that for them, it's money well-spent.
Databases on business, careers, and education
There are four tiers of the LinkedIn Premium package choices
Tier 1: $29.99
This package is designed for people looking for jobs and this is the base version that is called Premium Career. The package provides subscribers with the site’s email which can be sent to any user. The package also provides extra details on the people who view your profile, and this provides you with a variety of tools that can help your profiles stand out to recruiters. This enhances your level of visibility to the right people on the site who are looking for workers in your field. The plan gives you the opportunity to promote your special skills to an exclusive group of recruiters who are actively looking for people to fill positions.
Tier 2: $47.99 per month
Premium Business is the next tier that provides you with 15 email messages and access to more enhanced search filters along with access to unlimited searches that are within the network. This gives you access to additional company data.
Tier 3: $64.99 per month
This package is designed for sales professionals. It's called the Sales Navigator Professional version and it's been highly acclaimed because this provides sales professionals with a lead-builder tool along with recommendations about leads along with insights on existing leads and accounts in real time. You also get 20 email messages.
Tier 4: $99.99
The fourth tier is intended for recruiters. It's called Recruiter Lite. The package allows for 30 mail messages, advanced search options access and unlimited visibility of your profile on your extended network. It also gives you automatic candidate tracking along with integrated hiring with a design that is recruiting specific.
Free demo versions
Each of the premium packages is offered for a free demo period of one month. This gives you thirty days to preview to program and make a decision as to whether it's to your advantage to continue with the subscription.
Is the LinkedIn Premium worth the cost?
Subscribers say that the benefits they receive are well worth the cost. When you subscribe for LinkedIn's premium services whether you're seeking a job, a recruiter or a sales professional, you're joining an exclusive club. The fact that there are so many subscribers tells us that they're pleased with the service. There are around 500 million registered users with LinkedIn. They share the fact that the benefits of subscribing to LinkedIn Premium are not always immediately apparent. Really, it all depends on how you intend to use the system. LinkedIn premium can help you in building your business and developing your long-term strategies and once you close your first deal, then it becomes obvious just how much the services contribute to the betterment of your business.
Written by Garrett Parker
Read more posts by Garrett Parker