There’s a minimalistic movement that’s been sweeping through every niche and every industry in the world. When it comes to clothing and accessories, minimalism is the latest fad that seems to be transitioning into something that will stand the test of time. In the world of timepieces, watches have slowly evolving as well. Newer luxury watch brands no longer carry the price tags that make them only available to a select few. Their designs, most especially, reflect a new sentiment as well. Simplicity seems to be heading the game, and one company that’s leading the movement is The Fifth Watches (The 5TH). Here are 10 things you probably didn’t know about this watch brand and what they offer.
1. Alex McBride
McBride is the founder and director of The Fifth Watches. The Melbourne native claims that the success of his brand has been a dream come true; although, he probably wouldn’t mind it if he gets to travel more for a living.
2. 5th of the month
The company only sells their watches on the fifth of every month. VIP subscribers to their company get access to limited edition watches on this day. They also get access to exclusive deals and restocks that you won’t find anywhere else. The fifth is definitely a day to look forward to with this brand.
The brand itself and the designs are inspired by various people, but most importantly, by places. McBride himself is an avid traveler, and his watches reflect the sentiment of the world we’re currently living in today. The simplicity of their watches reflect everything that’s simply beautiful in the world. They also use nature’s colors as inspiration for many of their designs.
The Fifth Watches was launched in Melbourne, Australia, where founder McBride was from. Melbourne’s fashion scene has been growing its presence internationally in the last decade, and it’s become a solid contender when it comes to timepiece fashion. McBride and his brand are ahead of that game, and the world is taking notice of their influence.
5. Global brand
Since travel is a big part of the brand’s influence, they make sure that they’re a true global brand by shipping directly to consumers from anywhere in the world. The company has worked hard to bring their brand to every corner of the globe. The Fifth Watches actually has development and distribution centers everywhere to make sure that their reach is as expansive as possible.
Besides watches, The Fifth also sells sunglasses. Sunglasses are the perfect accessories to go with watches, and they’re just the type of accessories that most people wear on a regular basis. Their collection of sunglasses is limited, but they’re all gorgeous. Every single piece of eyewear is handmade in Italy, so you know you’re getting quality.
7. Travel bags
A couple of years ago, the company also launched a line of bags that are perfect for traveling. Their biggest one, The Weekender, has been a solid bestseller since its release. The Fifth also sells everyday totes and backpacks. All colors are in either black or white, which sticks true to the simplicity of the company.
There’s something to envy about a company that takes care of its employees, and this is just one of those cases. The Fifth crew apparently gets to go on team retreats that not only scream ultimate vacation but calls for Instagram-envy in so many ways. It helps that they have the Australian outdoors as their backyard.
The Fifth practices a specific kind of culture, something that’s uncommon in today’s busy world. Apart from running their business from a global perspective, the company also practices mindfulness in their operations. That’s more than a lot of companies do today, and it’s a magnificent thing to behold.
Apart from getting great products, The Fifth Watches also offers you more. Aside from free shipping, the company also offers easy exchanges and a standard 2-year warranty. You’d think that all companies would offer all those things by now, but our world doesn’t work like that. Thankfully, companies like The Fifth Watches are making changes that hopefully will reflect in other brands eventually.
Written by Garrett Parker
Read more posts by Garrett Parker