The History and Story Behind the Prada Logo

Prada is one of the most recognizable brands that can be found in the entire world. For proof, consider how its revenues can be counted in the billions on an annual basis, which makes sense because its operations plus its subsidiaries’ operations extend throughout numerous countries. With that said, while Prada might be very recognizable for a lot of people out there, it can nonetheless be useful to mention something about how it came into existence.

In short, Prada started up in 1913 as a Milan-based business that specialized in leather products. In those times, the business was run by the Prada brothers Mario and Martino. It is interesting to note that Mario Prada believed that women had no place in businesses, which is why he prevented his female relatives from participating in Prada’s operations. However, it turned out that fate had other plans, as shown by how his daughter Miuccia was the one to take his place because his son had no interest in running it whatsoever.

With that said, while Prada had sales in the $450,000 range in 1978, it wasn’t until Miuccia’s daughter Luisa took over that it started seeing its spectacular rise to its present position. Luisa is a fascinating figure who has been involved in a wide range of enterprises, but going into too much detail would take up more space than what can be found here. Instead, it suffices to say that with some help from her business-minded husband, she put her creativity to excellent use in coming up with new products for her corporation. Success wasn’t instant, but in time, Luisa’s products found receptive markets, which in turn, enabled the corporation to grow and grow and grow.

Nowadays, Prada is huge. Moreover, it isn’t limited to a single brand because it owns a number of subsidiaries, which is connected to the fact that it went on something of a shopping spree in the 1990s. To get an idea of Prada’s size in present times, consider the fact that its revenues were $3.91 billion in 2016, which is a huge contrast to the corporation’s performance four decades ago.

How Was the Prada Logo Invented?

It is interesting to note that the Prada logo has remained much the same over the course of the corporation’s history. Moreover, it is interesting to note that said logo is an excellent example of a design philosophy that stresses elegance over excess as well as simplicity over complexity, which is something that contrasts with those of some of Prada’s most notable competitors.

Having said this, much the same isn’t exactly the same. The earliest version of the Prada logo was fancier than the one that sees the most use in the present times. In short, it consisted of the Prada name enclosed in a circle formed from a knotted rope. On top of the circle was a coat of arms. Meanwhile, beneath the Prada name but still contained within the circle was “Milano DAL 1913.” This version of the Prada logo still sees some use here and there, but for the most part, it has been replaced by a much more simplified version.

Speaking of which, other details of the Prada logo have managed to remain remarkably consistent. For example, the font for the Prada name has remained the same since the start, which is one of the factors that have helped it stand out, seeing how said font is one of a kind. Furthermore, the Prada logo is almost always black, though it has been known to show up in a small number of other colors such as gold and white under certain circumstances as well. This color choice tends to make the Prada logo very noticeable when contrasted with its background, thus serving to strengthen Prada’s brand value by making it easier for people to not just see the signs of Prada but also make those sights stand out to them.

Based on this, it seems safe to say that the Prada logo will continue to see use for years and years to come. Small elements of the Prada logo may or may not change in the future, but by this point in time, there has been so much brand value built up that it would be a serious loss if the corporation switched to something else, meaning that it is very unlikely to say the least.


Add Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Julian Teicke
20 Things You Didn’t Know About Julian Teicke
Insurance
20 Things You Didn’t Know About Next Insurance
Bryan Cranston
How Bryan Cranston Achieved a Net Worth of $30 Million
Software as a Service
20 Things You Didn’t Know About Coveo
Nike
10 Stocks to Buy That are Like Nike but Cheaper
Home Depot
10 Stocks to Consider if You Like Home Depot
Disney
10 Stocks to Consider if You Like Disney
Twitch
What is TwitchStocks and Should You Join?
Dar es Salaam- Tanzania
The 20 Best Places to Live in Africa
Bar Harbor, ME
The 20 Best Places to Live in the Northeast
Phoenix Neighborhoods
The 20 Best Places to Live in Phoenix Arizona
Portugal
The 20 Best Places In the World for Expats to Live
McCormick and Schmicks
The 10 Best Seafood Restaurants in Arlington, VA
10 Experiences Not to Miss in La Paz, Mexico
Drury Hotels
The 10 Best Drury Hotels in the United States
Onsen Japan
The 20 Best Things To Do in Japan for First-Timers
Mercedes-Benz Vision AVTR
The Mercedes-Benz Vision AVTR concept
Mulsanne
Bentley Bids Farewell to the Mulsanne by Releasing an Ultra-Limited 6.75 Edition
Mercedes S-Class
The 20 Most Influential Cars of the Last Decade
Awesome Used Cars
20 Awesome Used Cars for Under $10,000
Mido Multifort Automatic Anthracite Dial
The 20 Best Mido Watches of All-Time
Michele Butterfly
The 20 Best Michele Watches of All-Time
V1 class auto white
The 20 Best Egard Watches of All-Time
Gamma 2
The 20 Best Reactor Watches In The World