MoneyINC Logo
Years of

How Much Does Disney Make in a Day?


Disney makes more money in one day than the average person could imagine in their wildest dreams. So you may have wondered why Disney cannot lower their prices to make a visit to this fantastic city in a city more affordable for everyone.

Information on Disney World and how this fantastic park lies on over 25,000 acres and the money it makes is as mind-boggling as the park's massive size.

You will hear the word massive many times in this article because massive is the only word I could come up with that expresses everything about this park, including how much Disney makes in a day.

How Can I or Anyone Understand Concept Disney's Daily Earnings? 

It is difficult for most people to understand and grab ahold of how Disney streams income from each of its parks, including everything within its infrastructure. And, more challenging to understand, is the thousands, or should I say millions of dollars Disney brings in daily from various venues offered throughout this massive complex.

For example, Disney World in Orlando, Florida, rarely closes. If it must close, for example, due to COVID or weather conditions, imagine how much this park loses in revenue for one day.

A business owner of any company knows that time is money, and a one-day loss can damage that company's income stream in ways we cannot perceive.

Ask Yourself, How Much Does Disney Make in a Day?

Whenever I spent any of my hard-earned money for a hotel room, food, and attractions within the Disney complex, I wondered how much a particular income stream earns in a day for this company.

If you have never visited Disney World, you have no idea how massive this park is for first-time and returning guests. I have visited Disney World five times, and each time my eyes relayed the massiveness of the park. All I could do was envision this as a self-sufficient city within the city of Orlando, Florida.

When the Disney executives thought of everything, someone came up with new and exciting ideas, including improvements to current attractions.

At each visit, I found the park had added more land, more attractions, new hotels, additional unique restaurants, and new and ingenious income streams never thought of before.

Massive Growth over the Years

Even in the park's early days, it was one of the most prominent and different amusement parks the public had ever seen. You cannot imagine how much this park has grown to its massive size by 2022 if you have never experienced Disney World.

Throughout Disney's history, the board of directors must continue to consider new and different income streams yearly. Disney now has hundreds of different ways to bring in more revenue.

Only a small-time business owner can understand how much it costs to stay in business. All companies, no matter the size, have costs of overhead, some more, some less depending on the industry. Thinking about Disney World, one can only imagine how much the corporation pays in its massive overhead costs daily to stay in business and turn a profit.

Consider the overhead for each income stream in Disney World. For example, I wondered why Disney cannot lower its hotel costs to make it more affordable for all families.

The price of a standard room in 2022 in the Contemporary Hotel is far from the $59.00 per night we paid for our first visit. As time passes, everything increases in cost. This cost is passed on to you and me. If you want to enjoy all the excitement, Disney World offers you and I will play a considerable part in Disney's income stream.

Consider only a few of the following things hotels must pay for, known as overhead

  • Salaries of all employees, including third-party contractors, medical staff
  • High insurance costs
  • Maintenance and upkeep throughout the resort
  • Supplies
  • Replacement of high-end items like carpeting and furniture
  • Food
  • Beverages
  • Snacks
  • Third-party income streams, such as car rental companies

Imagine the cost of electricity, heating, air conditioning, water, and waste management that any Disney World Resort must pay.

To discover how much Disney makes in one day, I must break down various categories and consider the overhead costs. My brain cannot calculate or understand the overhead costs of running such a massive company. I imagine that these overhead costs fluctuate greatly.

However, the various ways that Disney streams income keep them in operation.

Where Does Disney Bring in Money Contributing to How Much Disney Make In a Day?

While there are many venues that a Disney guest must pay for, Disney does its best to offer many free and fun venues for which there is no income for the company. Guests must search for freebies before visiting a Disney theme park. The venues that cost guests must be planned for well in advance and are as follows.

For example, when I visit Disney World, I know I can only see a few things. I must pick and choose where to spend my time and money unless I stay for an extended time. Most guests, including myself, believe that a four-night, five-day stay allows them to see and enjoy most attractions that appeal to them. Every guest has different interests and tastes, which is why Disney offers such a wide variety of attractions and food venues.

For example, some guests visit Disney with the Epcot Center at the top of their must-see list. Other guests may not be interested in the Epcot Center, but the water park is the main reason they want to visit Disney.

The following are must-pay for Disney venues, and those at the top of the list allow a constant income stream for Disney Parks. Each of these venues earns a specific income revenue. These streaming revenues can change daily, increasing or decreasing income amounts.

A Resting Place

Disney park guests need a resting place close to all the park's attractions. Adults and children find they need to rest for a spell. Guests need a place to stay that is easy and quick to access. However, these guests will pay a higher price for the convenience of being closer to the main attractions.

  • For this reason, Disney built their first two resorts right on the monorail system that runs through both hotels and to the gate of the Magic Kingdom. Easy on, easy off is what guests appreciate. Thus, these two hotels' daily income is several thousand dollars per day.

Since its beginning, new resorts, condominiums, townhouses, and hotels have been built on the Disney property to answer the need for more accommodations due to public demand, thus, significantly increasing daily profits.

  • Fully stocked mini-bars in all hotel rooms significantly increase daily profits for the park.
  • Everyone needs to eat, so Disney built many food venues in all the resort complexes and throughout the park. These food venues provide many different cuisines and foods, from fast foods and snacks to full-course meals.

EPCOT Center

The International Showcase of Countries presents eleven countries with individualized restaurants serving their specific international cuisine. Additionally, these eleven countries have gift shops where guests can purchase goods specific to that country. All of these contribute to the daily income for Disney.

  • Guests can enjoy a between-meal cocktail or non-alcoholic beverages anywhere in the park, hotel, or restaurant.
  • There are various levels of park admission ticket prices for various attractions such as, but not limited to, the water park, Wilderness Campground, Epcot Center, Magic Kingdom, and more. These tickets can cover a one-day admission or a combination of days. You can buy tickets that cover one or more parks.
  • Arcades, video games, theme park photos, and special events like breakfast with Mickey Mouse are available. Some of these attractions require a reservation due to guest demand. Many provide a streaming income for Disney.
  • Private lessons are available for those guests wanting to learn how to scuba dive, golf, water ski, jet ski, and more. All lessons contribute to the daily Disney income.
  • Unlimited stores in resort areas and throughout the park sell millions of Disney-related products and merchandise, contributing to the daily Disney income.
  • Media and films branded by Disney bring in significant income.
  • Disney branded streaming services are considered income revenue.
  • The Disney Corporation receives royalties from licensing its intellectual properties, such as the sale and use of its patents, trademarks, copyrights, and trade secrets.

Each of these above venues brings in a specific daily revenue calculated by combining revenue from many different sources into the total of what Disney makes in a day is complex and tricky.

Are We Ever Going to Get the Answer to How Much Does Disney Make in a Day?

The answer is, unfortunately, no, not in its entirety. Disney doesn't give a dollar amount of daily income. Disney calculates quarterly estimated income only after all income streams are combined and tallied. Quarterly profits are calculated to be over seven billion dollars. When this amount is divided into a monthly income, it calculates to over 80 million dollars per day, but undoubtedly more!

Whether you can accept this calculation or not. This is the closest that Disney comes to our question.

Each year as Disney raises its costs to consumers, its quarterly income also rises. These figures are widely estimated and are spread across many products and parks within its massive complex.

COVID Changed Things

However, during COVID when Disney had to close all of its theme parks for a spell, they lost millions of dollars in all streaming income venues and could not give a concrete amount of money lost.

Recently, and after COVID, Disney showed massive sales with more visitors than in past years. Given the many challenges and global troubles, Disney continues to prosper with little impact on its financial income. The number of guests keeps increasing yearly, thus increasing the daily estimated income for the Disney corporation.

When consumers ask how much Disney makes in a day, including the days since COVID, there has been little to no negative impact on this park's income. All the financial information shows that Disney's estimated income figures continue to rise.

How Does Disney Continue to Make Streaming Incomes Every Day?

It was only through the imagination and creativity of Walt Disney's unique and first-ever brand that it captured the imagination of children and adults around the globe and has passed down from generation to generation since its beginning on October 16, 1923. At this time, animated characters were born into the Disney brand.

In 1955, Walt Disney started to create an idea for a possible park where animated characters could come to life for children. It was through the imagination of Walt Disney that the Disney Parks evolved.

Disney parks prove to be a land where the fantasy of magic and happiness happens and where adults and children everywhere can immerse themselves in forgetting if for a while, the struggles of everyday life.

When planning a trip to a Disney park, you must decide where you will invest your hard-earned money and into which Disney streaming attraction.

Remember that your money is now part of Disney's daily profit, exceeding millions of dollars daily for a unique and unforgettable experience where redefining entertainment occurs. There is no other park where reality meets the imagination of adults and children.

No other park in the world realizes such a large-scale operation, enabling it to bring in billions of dollars in revenue yearly. Walt Disney was a pioneer in the making of the amusement park industry.

However, Disney successfully created a brand that no one else can ever replicate that brings in such massive revenues over a wide variety of income sources to the tune that it could exceed 80 million dollars a day.

You can also read:

Liz Flynn

Written by Liz Flynn

Liz Flynn has worked as a full-time writer since 2010 after leaving a career in education. She finds almost all topics she writes about interesting, but her favorite subjects are travel and food. Liz loves the process of researching information, learning new things, and putting into words what others who share her interests might like to read. Although she spends most of her time writing, she also enjoys spending time with her husband and four children, watching films, cooking, dining out, reading, motorsports, gaming, and walking along the beach next to her house with her dog.

Read more posts by Liz Flynn

Related Articles

Stay ahead of the curve with our most recent guides and articles on , freshly curated by our diligent editorial team for your immediate perusal.
As featured on:

Wealth Insight!
Subscribe to our Exclusive Newsletter

Dive into the world of wealth and extravagance with Money Inc! Discover stock tips, businesses, luxury items, and travel experiences curated for the affluent observer.
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram