Jamie Oliver is a renowned master chef, media personality, and restaurateur. People know him best for his TV series, ‘The Naked Chef’, and for his campaigns geared to ensure school-going children eat healthier food. Jamie Oliver was born on 27th May 1975 in Clavering, United Kingdom. Jamie has only one sibling, a sister, and her name are Anne Marie. He got married to a retired model Juliette Norton in the year 2000. They are blessed with 5 children. The eldest is 17 years old and the youngest is 3 years old. Currently, Jamie and his family reside in a $16 million house in Essex.
Jamie Oliver’s parents Trevor and Sally operated a restaurant, and this is what influenced his career path. At the age of 16, Oliver started attending the Westminster Catering College. He then gained experience working at multiple reputable restaurants. His break into television came while he was an employee at the River Café in London. After appearing in the documentary at the River Café, Oliver gained fame as a host of The Naked Chef, a cooking show. Many restaurant openings and cookbook publications followed. These raised a major platform for supporting a healthier diet for children at home and in school and also discouraging parents from using processed foods. He encourages parents in the United States and the United Kingdom to use appropriate and healthier cooking techniques. As of 2020, Oliver has a net worth of approximately 300 million dollars. He achieved this net worth through his restaurants, television shows, endorsements, and cookbooks. Let’s look at how he has earned his money in more detail.
His salary as a pastry chef
After completing his studies at Westminster Catering College, Oliver soon started working in France. He then started working at as the head pastry chef at the Neal Street Restaurant owned by Antonio Carluccio. Neat Street is one of the best noted Italian restaurants in England. Next, he filled a position at The River Café and worked there for 3 and a half years.
His television shows
Many people after seeing Jamie’s documentary by the name ‘Christmas at the River Café’ threw great offers for Jamie, requesting him to have his own show. This led to the birth of The Naked Chef. It is through this show that his popularity got to a higher notch. By this shows, he was accosted being the culinary artist in Italian and British cooking and many other worldwide cuisines. Jamie Oliver has another TV show series that 15 young people in the restaurant business as chefs by the name Jamie Kitchen. He later put these young trainees to work in his first enterprise called fifteen. Jamie has appeared on several TV shows, for example, Top gear and Iron America, with a general message of teaching the world on how to eat right and stay healthy.
In 2,000, Oliver launched the Pukka Tukka TV series of channel 4 and signed a two million deal with Sainsbury’s, a UK supermarket chain. He earned 1.2 million dollars for this TV series every year. However, his relationship with Sainsbury’s soured because he disliked supermarkets. The year 2003 saw the launch of a 4-part sequel to Jamie’s Kitchen called Return to Jamie’s Kitchen. In 2010, his show 30-Minute Meals aired on television. The show concentrated on simple meals that people can prepare at home within 30 minutes. In 2012, Jamie Oliver appeared on MasterChef Australia, and he beat the 3 contestants he was competing against. Oliver also worked on Jamie and Jimmy’s Food Fight Club, Jamie’s 15-Minute Meals, and made an investment in the Maison Publique Montreal.
Jamie Oliver has published over 50 million books and sold over 40 million of them worldwide so far. Through his publications, Jamie has shared his knowledge of excellent cooking and dining. By this, he has put his best bottom forward in the fight against harmful lunches for our children and the most excellent way to nourish your family, through his television appearances and published books. He is the author of several books such as ‘Jamie at Home, Cook Your Way to Good Health, Jamie’s 30 Minutes Meals, Happy Days With the Naked Chef’, and many more.
Owning several restaurants
Jamie became the proprietor and chef of Jamie Oliver’s Diner in 2013. Jamie also is a proprietor of the Barbecoa restaurant in London. He also owns several popular restaurants in three locations around the world. He owns a total of fifteen restaurants.
Many people with little or no cooking experience have learned how to make fantastic meals on their own by watching Jamie Oliver and reading his books. What one is required to do is just get some of his cooking products, those he has endorsed. One thing about Jamie Oliver is that he doesn’t recommend any product; he only supports those products he feels are healthy and useful. Some of the cookware he has endorsed is cooper saucepans. He states that the genesis of great food is using high-quality saucepans. He says that even if you duplicate his technique of making great meals but you happen to use cheap saucepans, you end up getting lousy results! He was voted the most inspirational political figure for the ‘feed me better’ campaign that was targeting to cut out junk food in the diets of British schoolchildren. This earned him more credit in his career.
So, we can see how Jamie Oliver achieved the success that led to his high net worth. We can learn several lessons from him. One is to grow strategically. Oliver sought to expand his business over the years at its peak; it had 40 outlets in the United Kingdom. However, the expansion led to poor choices of venues in sub-optimal locations. Oliver has often said that he relies on others to help run his businesses daily. That’s common for entrepreneurs. Oliver has also gone through tough times. For instance, in 2017, his restaurants incurred a loss of 25 million dollars. In May 2019, his restaurant empire went under receivership. Due to the collapse, more than 1000 people lost their jobs. His businesses were saddled with millions of dollars in debt. However, Oliver did not give up. Despite the setbacks, he has remained committed to his restaurant business.
Written by Allen Lee
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