Personio is a European startup that has recently made business news with its infusion of investor support. It's a company that specializes in the development of tools for Human Resources management and recruiting in a platform geared toward SMEs and startups. If you're not yet familiar with this enterprising company, here are twenty things that you probably didn't know about Personio to bring you up to speed.
1. Personio has been around for a while
Crunchbase confirms that Personio opened its doors for business in August 2015. The company has been in business for seventeen years. Its headquarters are in Munich (Munchen, Bayern), Germany. Personio provides software as a Service to help clients in the Human Resources, Recruiting, and Employment domains.
2. The Personio website uses a complex of technologies to power its website
The Personio website operates smoothly and seamlessly for visitors and users. To achieve the full array of services for visitors, the company actively employs fifty-six technologies. These technologies are distributed across forty-six technology products and services. Some of them include jQuery, Google Analytics, HTML5, SPF, Viewport Meta, iPhone Mobile Compatible for mobile access, and dozens more.
3. Personio maintains uniqueness in the SaaS industry
Personio has ensured its uniqueness by securing three registered trademarks in the scientific and electronic apparatus and instruments category. The trademarks protect the intellectual properties of the company to give Personio sole legal rights for its use. None of its competitors can use any of the trademarked properties without the express written consent of Personio. This helps the company to stand out with the delivery of products and services that cannot be imitated by others in the industry.
4. Interest in Personio's products and services is on the rise
The analytics report for the Personio website provides data about the number of monthly visits received by the website. Over the past thirty days, a total of 403,326 people have visited or sued the website. This number reflects a monthly visits growth of 72.72 percent. In global website rankings, Personio is number 185,428, of the millions of websites registered on the world wide web. The ranking is based on the number of monthly visits to the website, compared with other sites.
5. Personio is the most popular in Germany
The data from analytics reports show that forty-two percent of the web traffic to the Personio website comes from people in Germany. It reflects a monthly visits growth of 180.60 percent for the country. thirteen percent of visitors were from the United Kingdom, with a 13.74 percent monthly visits growth. Nine percent of the web traffic is from the United States with an increase of 91.61 percent. Five percent are from The Netherlands with a 159.8 percent growth rate. Five percent of the web traffic is from India reflecting a monthly visits growth of 258.58 percent for that country.
6. The executive leadership team at Personio has 23 members
There are 23 members listed in the executive leadership team at Personio. The core team lists eight members. Hanno Renner is the chief executive officer. Roman Schumacher is the CPO. Jonas Rieke is the chief operations officer. Anseniy Vershinin is the chief technology officer. Oliver Manojlovic is the vice president of sales. Aaron Cogolludo is the country manager for Spain. Sebastian Enderlein is the vice president of engineering. Alexander Grant is the vice president of products.
7. Personio has an 8-member board of directors
Personio lists eight of its many members on the board of directors. Board members represent investors and offer advice for financial and strategic planning for the enterprise. Michiel Kotting is a general partner at Northzone. He founded one organization and currently serves on seven boards of directors in advisory roles. Martin Mignot joined the board in January 2019. He is a partner at Index Ventures with one portfolio company. He currently serves on eleven boards of directors in advisory roles. Matthias Muller joined the board on June 1, 2016. He is a partner at Global Founders Capital with one portfolio company. He currently serves on nine boards of directors in advisory roles. Harry Nelis is a partner at Accel. He currently serves on thirteen boards of directors in advisory roles. Alex Clayton is a general partner at Meritech Capital Partners. He currently serves on two boards of directors in advisory roles. Andrei Brasoveanu joined the board as an Observer in January 2020. He is a partner at Accel. He currently serves on seventeen boards of directors in advisory roles. Brian Crofts is the chief product officer at Pendo. He currently serves on one board of directors in an advisory role. Katarina Berg is the chief human resources officer at Spotify. She currently serves on two boards of directors in advisory roles.
8. Personio is a venture capital-backed enterprise
Personio has participated in eight rounds of venture capital fundraising. The most recent round of Series E fundraising closed on June 22, 2022. It qualifies as a late-stage venture capital-supported organization.
9. Personio has 20 investors
Personio attracted the attention and support of twenty venture capital firms and other investors. The total amount raised as of June 2022, is $772.5 million. Six are lead investors. Some of Personio's investors are Northzone, Accel, Index Ventures, Global Founders Capital, Lightspeed Venture Partners, Greenoaks Capital, Altimeter Capital, Alkeon Capital, Meritech Capital Partners, Pendo, Spotify, and about a dozen others.
10. Personio acquired Back Technologies
On May 24, 2022, Personio acquired a company called Back. The acquisition is a part of Personio's strategic plan to continue its growth and expansion. Back Technologies specializes in developing software that automates and organizes employee requests through one intuitive platform. Its headquarters are in Berlin, Germany. The company raised $3.3 million before the acquisition. It is now a subsidiary of Personio.
11. Personio acquired Rollbox
The first acquisition made by Personio was on April 9, 2019. It acquired a company called Rollbox. The acquisition was a strategic move to add more products and services to the Personio repertoire while expanding the reach of the company into Madrid, Spain. Rollbox is an API Payroll Engine that now functions as a subsidiary of Personio. As of June 0222, Personio has made just two acquisitions.
12. Personio addressed Covid-19 issues
Techcrunch confirms that Personio was fully functional when the Covid-19 pandemic crisis changed the way businesses operate and work. Managing people became a new challenge for companies. Personio offers solutions to managing workflow and employees that come in handy for HR professionals. Personio's SaaS solutions are made for small to medium enterprises to meet specific issues for their clients. It's an all-inclusive platform that provides tools for recruiting, onboarding, tracking absence, payroll, and other functions of HR departments.
13. Personio became a unicorn before the last funding round
Personio just completed its Series E round of fundraising, but the enterprise achieved unicorn status after its round of Series D funding. The valuation after that round was at $1.7 billion which took the business well above the requirement of $1 billion to join the exclusive unicorn group. The latest round of Series E funding brought in an additional $270 million from investors. The valuation of Personio has jumped to $6.3 billion. The company is growing at a rapid pace.
14. Personio's customer base is growing
We saw in the analytics reports that the monthly visits volume is growing among all groups of visitors from various countries throughout the world. Personio's customer base has grown to include over 5,000 clients. With the interest we've seen on the company's website, it's likely to continue to skyrocket. We may be looking at a decacorn shortly as Personio is likely to surpass the $10 billion valuation if growth and expansion continue at its current rate. The number of customers grew from 3,000 to 5,000 in just a few months with more companies seeking assistance to automate their workforce workflow processes.
15. Personio eliminates many manual processes
The software solutions provided by Personio's platform eliminate several of the HR processes that were previously done manually. The software frees hours of HR worker time and provides a dependable and error-free process for updating HR information and triggering the required actions in the processes automatically. The software has the capability of creating and issuing employment contracts, and turning apps off and on for new hires or outgoing workers. It speeds up the HR processes.
16. Personio's platform is based on advanced technology
The Personio software platform is powered by the latest technology in automating HR processes. It includes functions and departments outside of HR, but related. It prevents delays that waste time and keeps everyone on track. Machine learning and robotic process information are two of the powerful technologies that power the platform. The technologies also eliminate the need for much of the paperwork involved, digitizing some documents and storing the information in secure areas of the system. It provides for strict accounting of the actions taken and stores the information in one handy system for retrieval as necessary.
17. Personio is a privately held enterprise
Personio is a privately owned company that doesn't appear on the public stock exchanges. It is why you won't see shares of Personio stock for sale and trade. The owners instead depended on private investors to raise the necessary funds to start Personio and grow and expand it throughout Europe.
18. Personio sees an IPO in its future
CEO of Personio, Hanno Renner, foresees an initial public offering for Personio at some point in the company's future. He shared that it won't happen soon, but there has been talk about the possibility of going public in the long term. For now, the company is not in a hurry to move to the public arena as there is more work to be done in growth exercises. Personio is thriving under its current business model and funding resources. Mr. Renner added that plans to go public are likely to come up within the next eighteen to twenty-four months, so we're looking at a year and a half to two years when the event takes place.
19. Personio is expanding its workforce
LinkedIn confirms that Personio is in the process of adding to its current workforce. The site shows 1,420 employees listed as active. We saw advertisements for 136 new jobs that are open to new hires. The company is getting ready for growth in its workforce of more than ten percent. Personio has positions open in Greece, Madrid, Spain, Barcelona, Spain, Dublin, Ireland, Amsterdam, London, England, and several other international locations. It's also beefing up the workforce at the headquarters in Munich, Germany. Personio is embarking on a new phase of growth and development. It also plans to expand its product offerings into new verticals. It's an exciting time in the history of the enterprise. Demand for the products and services offered by Personio is high. There are indications that the trend will continue to rise.
20. Personio is a company to keep your eye on
If you're interested in a long-term investment option then Personio may be a company to put on your radar. It hasn't yet gone public, but the leaders suggested that it may file for an initial public offering in the next year and a half to two years. There's every reason to believe that getting in on the ground floor of its public offering will be a smart move for investors. Personio is entering a new phase of growth. It's broadening its reach throughout the European Union. Soon, it will offer services throughout the globe. An estimated 1.7 billion small to medium companies in the EU form the market. That number represents tremendous opportunities for adding to its increasing list of clients. Personio is a company that may be worth watching as a potential investment in the next few years.
Written by Allen Lee
Read more posts by Allen Lee